— OUR COMMUNITY
MarTech London
NEXT meetup
MarTech London November 2026
Building Confidence in Data and Experimentation
- Thursday November 19, 2026
- 6:30 pm – 8:30 pm
- Mercure London Hyde Park, London
Join us at MarTech London on 19 November to hear from Stuart Clare of The AA and Barry Lennon of VodafoneThree UK on building an experimentation practice that delivers value, prepares your business for personalisation and strengthens confidence in your data.
We’ll explore how to bring teams together, embed testing into everyday decisions, and improve measurement through QA and automation, alongside AI’s evolving role. Connect with fellow marketing, digital and MarTech leaders over practical insights, discussion, drinks and nibbles.
About The Speakers
Stuart Clare
Senior Manager Digital Trading, Optimisation & Personalisation, The AA
Stuart Clare leads digital trading, optimisation and personalisation at The AA. With over 15 years’ experience, including roles at adidas and Vistaprint, he helps teams turn customer insight and experimentation into better experiences and measurable business growth.
Barry Lennon
Lead Implementation Consultant, VodafoneThree UK
Barry Lennon is Lead Implementation Consultant at VodafoneThree UK, specialising in digital analytics, data collection and integration. Drawing on experience at Three UK, Dyson and Nationwide, he brings practical expertise in measurement and QA. He also co-founded Blue Goose, which focuses on automated data-layer QA and tracking validation.
Schedule
6:30 pm
Welcome drinks, nibbles & networking
6:45 pm
Introductions from the hosts
7:00 pm
Session #1 – “Building an Experimentation Culture: From Testing to Personalisation”
Senior Manager Digital Trading, Optimisation & Personalisation, The AA
7:30 pm
Short Break
7:45 pm
Session #2 – Confidence in Your Data: QA and Automation for Analytics and Experimentation
Barry Lennon, Lead Implementation Consultant, VodafoneThree UK
8:15 pm
Closing Discussion
8:30pm
Networking & head to a local pub 🍺
Sponsored by Dexata. Free to attend, drinks, nibbles, and good company included.
Sponsored By
Don't Miss Out!
Past Meetups
10 events · 350+ members
Meetup #10
AI Teammates, Automation & the Future of Marketing Operations
- Thursday July 9, 2026
- Mercure London Hyde Park
Speakers:
- Georgina King and Jobin Joy, Quadient
- Bridgette Kemp, Propello
The 10th anniversary edition of MarTech London explored how organisations used AI teammates and intelligent automation to transform marketing operations, governance, and speed to market. Guest speakers Georgina King and Jobin Joy from Quadient shared practical lessons from real-world AI initiatives that streamlined workflows, reduced manual effort, and improved operational visibility through AI-powered automation.
Sponsored by:
Dexata and Propello Cloud
Meetup #9
Winning Buy-In: The Biggest Challenge in MarTech
- Wednesday March 4, 2026
- Mercure London Hyde Park
Speakers:
- Ed Ryan, Nisbets
- Maxime Carenton, VWO
This Meetup explored how MarTech leaders are securing executive sponsorship and stakeholder buy-in to unlock long-term value. Ed Ryan shared lessons from Nisbets, while Maxime Carenton from VWO and AB Tasty explored how organisations are building confidence in experimentation programmes and driving measurable impact.
Sponsored by:
Dexata and VWO
Meetup #8
Transforming MarTech as Part of Wider Digital Transformation
- Wednesday Nov 12, 2025
- Mercure London Hyde Park
Speakers:
- Jesal Shah, Barclays
- Lewis Longman-Jones, IntentHQ
This evening explored how leading enterprises are turning digital transformation into operational reality. Jesal Shah from Barclays shared lessons from enterprise transformation, while Lewis Longman-Jones from IntentHQ demonstrated how organisations are using customer data, Edge AI, and Agentic AI to drive measurable business value. Together, the speakers highlighted that successful transformation depends on aligning data, consent, process, and people — not just technology.
Sponsored by:
Dexata and IntentHQ
Meetup #7
From Data to Decisions: Driving Value with AI & Real-Time Decision Making
- Wednesday June 25, 2025
- Mercure London Hyde Park
Speakers:
- Priya Verma, Compare the Market
- James Atkins, Quadient
- Rob Burbeary, MoEngage
This session explored how leading organisations are using analytics, AI, and real-time decision-making to drive business value. Priya Verma shared lessons on GA4 app tracking and data trust, James Atkins explored how AI can uncover overlooked insights, and Rob Burbeary demonstrated how real-time personalisation is reshaping customer engagement.
Sponsored by:
Dexata and MoEngage
—JOUN US
A community for people who care about MarTech
No sales pitches. No vendor theatre. Just practitioners sharing what’s actually working — and what’s quietly broken. We meet every three months in central London.