ROI-Driven MarTech Excellence
In today’s dynamic digital landscape, staying ahead requires more than traditional approaches; it demands the strategic integration of MarTech tools that drive engagement, boost insights, and elevate your organisation’s online presence.
With a proven track record in guiding brands through MarTech evolution, Dexata is your trusted partner in strategy, implementation, training, and optimisation. Our holistic approach empowers you to transform your marketing efforts, engage your audience, and achieve exceptional results.
- Strategic Assessments
- Tailored Integration
- Hands-On Support
- Continuous Innovation
innovative
Marketing
Technology Solutions
We don’t believe in one-size-fits-all solutions. Our MarTech services are designed to be a precise fit for your business objectives.
Analytics Platforms
Gain unparalleled insights into customer behaviour, campaign performance, and market trends through cutting-edge analytics platforms. Our experts translate data into actionable insights, allowing you to fine-tune strategies and seize emerging opportunities.
Examples of the platforms we work with:
- Adobe Analytics
- GA4
- MixPanel
- Amplitude
- Segment
Audience Management Platforms
Elevate your targeting game with strategic audience management platforms. We help you segment, personalise, and optimise your efforts, ensuring your message reaches the right audience at the right time.
Examples of the platforms we work with:
- Adobe Audience Manager
- Tealium AudienceStream
- BlueConic
- Segment
DMPs (Data Management Platforms)
Harness the power of unified data to create a comprehensive view of your audience. We guide you in leveraging data effectively, leading to personalised experiences and informed marketing decisions.
CDPs (Customer Data Platforms)
Elevate audience activation, personalisation and engagement across channels. Our experts empower you to leverage CDPs that centralise customer data, enabling you to seamlessly integrate customer data across touchpoints with expert CDP guidance. We enable you to build lasting customer relationships and drive loyalty through omnichannel experiences.
Examples of CDPs we work with:
- Adobe Real-time CDP
- Tealium AudienceStream
- Segment
- Blueconic
Social Engagement Platforms
Amplify your brand’s voice in the social sphere. We help you strategise and implement social engagement platforms, enhancing your social media presence and fostering meaningful interactions.
Examples of Social Engagement Platforms we work with:
- Adobe Experience Manager (AEM)
- Hootsuite
- Sprout Social
- Buffer
- Loomly
- HubSpot Social Media
Driving MarTech adoption and ROI for brands.
- How we helped Lenskart reduce their enterprise marketing tool cost by 50%.
- How we helped a global telecom company implement CDPs in 10 local markets.
- How we unleashed 50+ data-driven insights and recommendations.
- How our expertise enabled Reliance Mutual Fund to achieve a data accuracy level of 95%.
Latest articles
MarTech
industry insights
Discover a wealth of insights, articles, and resources to navigate your path towards success.
MARTECH KNOWLEDGE BUILDING
Take a Free MarTech Quiz
Want to challenge your MarTech knowledge?
Put what you know to the test with our engaging and informative quizzes.
These quizzes are designed to test your MarTech skills and help you learn the intricacies of this dynamic field so you can apply them to solve challenges within your organisation.
Sign up for the free online Dexata Academy today and take one of our quizzes.
