July 24, 2024
Google Backtracks on Cookie Depreciation Plans But the Market Has Already Pivoted
Google’s plans to drop third-party cookies in Chrome have crumbled. But what does this mean for marketers?
Charlie Nicholls
July 24, 2024
Foreign Money Exchange Services
Increase in Trackable Traffic
July 15, 2024
WHERE – Q4 of 6 Key Questions To Unlock Personalisation
Let’s examine how to tackle the second question crucial for unlocking personalisation: determining WHERE the experience will be presented.
July 12, 2024
Personalising Experiences Across Platforms and Devices with Cross-Device Affinity Targeting
Are you aiming to deliver personalised experiences across multiple touch points? A global 2023 study by Statista found that individuals have an average of 3.6 devices and connections, a jump from 2.4 per person in 2018. Today’s customer journeys often span across a variety of devices—smartphones, tablets, laptops – and both websites and apps.
June 25, 2024
Customer Experience Optimisation Insights | June 2024 Edition
View the June 2024 edition of Customer Experience Optimisations Insights.
June 25, 2024
Customer Experience Optimisation Insights | May 2024 Edition
View the May 2024 edition of Customer Experience Optimisations Insights.
June 21, 2024
Ideathon Framework
Want to break down barriers and foster cross-team collaboration to enhance problem-solving, innovation, and customer experience? Download our free Ideathon framework to learn how to unite people and teams, diversify ideas, and drive innovation.
June 4, 2024
SaaS CRM
Increase in Experiments
June 3, 2024
Telecom Brand
Increase in Personalisation Activities
May 31, 2024
Privacy-Focused Marketing – Putting Control into Consumers Hands
Explore the intricacies of third-party cookies in this on-demand webinar with Will Harmer, the esteemed Chief Product Officer at Utiq, . Discover the “good, bad, and ugly” aspects of alternative strategies, and gain insights on preparing for a world without third-party cookies and effective identity resolution.