What is your biggest MarTech adoption challenge?

Overcome key challenges that hinder adoption and ROI.

UPCOMING MARTECH LONDON MEETUP

APR 29: Identity Resolution in the Post-Cookie World | Paddington, London

UPCOMING MASTERCLaaS

OCT 19 LONDON:
Tealium AudienceStream
CDP MasterCLaaS. 

ON DEMAND WEBINAR

Privacy-Focused Marketing – Putting Control into Consumers Hands

MAY 28, 2024

Over 56%¹ of marketers admit they're unprepared for a world without third-party cookies. Are you among them?

Although Google has postponed the depreciation of third-party cookies until at least 2025, a staggering 75% of consumers in the US and UK are hesitant to buy from brands with questionable personal data ethics². This makes prioritising privacy-centric advertising methods essential.

In this on-demand webinar with Will Harmer, the esteemed Chief Product Officer at Utiq, explore the intricacies of third-party cookies. Discover the “good, bad, and ugly” aspects of alternative strategies, and gain insights on preparing for a world without third-party cookies and effective identity resolution.

What you will learn

Watch and learn on demand now!

The Speakers

Will Harmer

Chief Product Officer | Utiq

Will Harmer serves as the Chief Product Officer at Utiq, where he is widely acknowledged as a thought leader in crafting data-driven marketing organisations. With a wealth of experience, Will specialises in devising and implementing optimisation and personalisation strategies. His expertise empowers brands to make informed business decisions and elevate customer experiences to world-class standards.

Charlie Nicholls

CMO | Dexata

Charlie Nicholls, the CMO at Dexata, brings a wealth of experience as a seasoned Digital Marketing expert, Mentor, and Consultant. With a proven track record in MarTech, Charlie is dedicated to facilitating continuous learning opportunities in an ever-evolving tech realm, emphasising the importance of creating and enhancing impactful customer experiences.

Rajneesh Gautam

Founder & CEO | Dexata
Rajneesh Gautam, Founder & CEO of Dexata, is a pioneering leader in MarTech and digital strategy. He challenges norms, innovates solutions, particularly in response to declining cookies, and is passionate about reshaping MarTech to enhance brand positioning and personalise customer interactions. Additionally, he leads Martech London, fostering industry collaboration and advancement.

Watch The Webinar

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